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By Erny Setyawati
Internet Marketers should know about Electronic Magazine (Ezine). People tend to create Ezine for promote products and services. Through Ezine, we know every think, from marketing strategies, humor, cooking, culture, health, home business and others topic. We can create many topics through Ezine, so that people could take articles and improve their knowledge from them. One of my friends always waits for her favorite Ezine. She feels disappointed when her favorite Ezine not publish because of some think wrong. However, Ezines can gain many subscribers because of the good content and professional management.
Ezine is so popular now, so that entrepreneurs, marketers decide to place advertisement on them. The reality, Ezine could gain many subscribers. The loyal subscribers tend to read the content and click the advertisement. Advertise on Ezine is more effective than traditional advertisement. Surveys say, Ezines offer low cost for advertisement, although few Ezines offer for high cost. New marketers are so interested to place advertisement on Ezine, because Ezines also offer free ad, although the effectiveness of free ad is still hesitated.
Now, we begin to see how far Ezine can promote advertisement to people. Perhaps, you could consider about that.
1. Extremely target audience.People create ezines tend to have special topic to discuss, so that becomes member of the Ezine because of being interested in the topic. Most of the Ezines have topic about home business, internet marketing, and a few discuss about health, gardening, cooking and culture. The people segmentation join Ezines have potential target audience to become prospect of business.
2. Trust factor.People become subscriber of the Ezine, because of trust on the content. Because of the trust, subscribers give attention to advertisement that place on them.
3. More readerships.
Ezines can get subscribers because of value content on them. People are interested in joining Ezine because of getting value from them. You can imagine, how many subscribers will read and click your banner ad, if you place ad on them.
4. More deliverabilityMost of the Ezines deliver by email. It is more effective than traditional way. Few Ezines also create by html, so look more interesting and lovely. People have chance to see your advertisement. Few publishers also offer free banner design to the subscribers that place advertisement on their ezine.
5. Cost effective and profitableEzine advertisement is more effective than traditional way. It is prove to generate more response than traditional way. Ezine have segmentation readers are interested in special topic, so that you will not spend much money to promote product or program.
6. Easier and less money to spend Place advertisement on Ezine easier and less money to spend. You just contact Editor or publisher by email and send your advertisement writing. Editor or Publisher designs your banner and pay by credit card or pay pal. Few days later, your advertisement will run smoothly to subscribers of the ezine.
7. More global than traditional.Most of the Ezines connect to internet, so people around the world will join the ezine. Of course, depends of the topic, interesting or not. More interesting topic that the ezines have, more subscribers will come. The successful of ad writing and banner place on the ezines, depends on writing adv that you create. Hot or not! Interesting or not!
Erny Setyawati is the Web Master of http://www.baliglobalmarket.com and the Publisher / Editor of Bali Global Market Ezine. The Newsletter is full freebies, articles and free advertisement for member. You are tired of spending money for advertisement and need responsive subscribers. Join us today and let's me spread your product and services to our subscribers. Let's visit free at: http://www.baliglobalmarket.com
Article Source: http://EzineArticles.com/?expert=Erny_Setyawati